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What is site speed and why is it so important?

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  When a consumer visits a new place for the first time, say a restaurant, long waiting time for the food to arrive may cause negative google reviews, leading to fewer customers visiting. In the same way, slow site speed can result in poor search engine rankings, fewer overall site traffic, and bad user experiences.  What is site speed? Site speed refers to the speed at which a browser is able to load fully functional web pages from a given site – and it matters very much in today’s digital era.   Why does site speed matter?   1. Conversion Websites that load faster have been linked to lower bounce rates and increased conversions. According to data shared by  Small SEO Tools and Strangeloop , a one-second delay in page load time will drop your conversion rate by 7%. This means that if your website drives $50,000 per day in sales, you could lose $1.25 million per year in lost conversions. 2. Loyalty from Consumers Have you ever heard of this phrase – “It’s cheaper to get current custome

How to Pick the Right IT Company for your Business

  Even small businesses are likely to encounter recurring technical problems that only the most tech-savvy person will be able to solve. Running into such problems is especially hard for companies with a limited number of staff and no designated IT team. Instead of instructing an employee to solve something that’s way beyond his paygrade, outsourcing your business’s IT needs is the most logical and sustainable solution. Your employees will be able to focus on their real tasks and become even more productive where there aren’t technical issues interrupting their work. However, looking for the right IT company in Singapore is easier said than done. There are multiple factors to keep in mind when considering which from the endless list of IT companies on the island to hire, but we’re here to make things a bit easier for you. Here are 5 things to consider when looking for an IT company for your business’s needs: 1. Proactive Management IT companies everywhere mostly focus on resolving serv

How to Plan a Minimum Viable Product?

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  Before getting into the details of building a Minimum Viable product, or MVP, let us briefly look at what a Minimum Viable Product is and how it can help your business? As the name suggests, a Minimum Viable Product involves building a product with only the bare minimum and most essential features that many companies launch in the marketplace as a testing tool. It’s purpose is to provide primary customers with a viable product and in future develop it further with enhanced features to attract more users. Most big companies start out with an MVP and then slowly gain influence. The advantages of a Minimum Viable Product are manifold. Not only is it an affordable alternative compared to a full-blown product, but it also demonstrates to the company whether or not they should invest more in their business idea. Additionally, it helps develop a thoughtful product step by step. A common mistake while coming up with an MVP is that companies sometimes build an extremely crude product that doe